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How to Market the Caregiver Role: 2/12/19

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Description

Record-low unemployment and a shortage of qualified caregivers is creating an Applicant Economy. To stay competitive, healthcare businesses need to treat their open roles like they treat their marketing. It’s become mission-critical to invest in your recruiting to ensure today’s best employees consider your open roles.

In this session, attendees will learn:

  • How to market their jobs like they market their services to reach a broader talent pool
    Why classic recruitment channels like job boards are failing to fill today’s open roles, leaving an increasing talent gap
  • How healthcare providers can rethink recruitment marketing to reach today’s most in-demand applicants

About the Speaker: Shaun Payne is an Executive for Hireology, a unified talent management solution that empowers healthcare businesses build their best teams. He brings more than 9 years of experience helping businesses adopt new technologies that drive measurable ROI. Shaun has a passion for the healthcare industry and is well-versed in the the market landscape, including industry challenges and opportunities for business growth.