Home Care Symposium for Private Care Providers

Labor Laws for Home Care 

Sami Asaad, Partner, Pierson Ferdinand

Beyond Private Pay - Building Financial Strength Through Strategic Payer Diversification

Guy Tommasi, CEO and Partner, Corcoran Consulting Group

As home care (non-medical) continues to evolve, agencies must look beyond private pay to achieve sustainable growth. This session explores how strategic payer diversification can strengthen financial performance, reduce risk, and position agencies for success in an increasingly value-driven healthcare environment.

• Gain practical strategies for evaluating emerging opportunities, understanding the financial impact of different reimbursement sources, and using data-driven performance to support budgeting, profitability, and long-term sustainability.
• Identify the major payer sources available in the home care industry.
• Use KPIs and data to measure financial, operational, and payer performance. Build a diversification strategy that strengthens partnerships and drives sustainable growth.

Beyond Retention: Fixing the Disconnect Between Intake, Hiring, and Sustainable Work

Matt McGinty, Chief Executive Officer, CareConnect 

Traditional retention strategies often focus on what happens after an employee is hired—compensation, incentives, recognition, and engagement. But what if the root of the retention challenge begins much earlier?

This session explores the critical connection between client intake, hiring, workforce demand, and retention.

Learning Objectives

• Identify the connection between intake, hiring, and employee retention. When organizations hire to fill individual visits or immediate staffing gaps without sufficient, sustainable work available, employees may struggle to earn a dependable living. The result can be reduced hours, employee frustration, turnover, and a cycle of continually recruiting replacements.
• Examine how organizations can better align client intake, workforce demand, recruiting, and hiring practices.
• Explore strategies to shift from simply filling openings to building a workforce that has enough consistent work to stay, and a hiring model that supports both organizational needs and employee livelihoods.

Grow Your Home Care Agency with Smarter Marketing

Becky Reel, Reel Home Care Consulting

Sami Asaad, Partner, Pierson Ferdinand

Sami provides proactive day-to-day counsel on a host of issues, ranging from familiar challenges, such as wage and hour compliance and sensitive personnel decisions, to emerging workplace concerns. These include remote/flexible work arrangements, arbitration agreements, mobile apps and employee privacy, alternative wage payment methods, state and local paid leaves, medical/recreational marijuana and drug testing, and accommodation of employees’ psychological disabilities and addictions. Sami's clients operate in a variety of industries including health care, staffing, technology, pharmaceutical, manufacturing, financial services, and retail.

Sami counsels home care agencies and provides innovative strategies on the unique issues agencies face, such as managing and compensating live-in aides. He has represented home care agencies in investigations by federal and state labor departments and has presented seminars and webinars to multiple home care franchise systems and industry groups, including the Home Care Association of America (HCAOA).

Sami also defends employers in lawsuits filed by employees in state and federal courts and in arbitration and represents employers in investigations by state and federal administrative agencies such as the EEOC and the U.S. Department of Labor. Sami has defended employers against claims of wrongful discharge, retaliation, discrimination, harassment, wage and hour violations, employee misclassification, breach of contract, and federal and state statutory violations.

Becky Reel, Founder, Reel Home Care Consulting

Matt McGinty, Chief Executive Officer, CareConnect

Matthew (Matt) McGinty is the CEO of CareConnect, where he drives the company’s vision, strategy, growth, and expansion. With over 20 years of cross-industry SaaS experience, he has led sales, marketing, product development, and operations. Most recently, Matt served as Chief Revenue Officer for IntelyCare, where he led 15x growth across all commercial functions and helped the company achieve unicorn valuation status. He managed the creation and engagement of a nationwide network of millions of caregivers, servicing 85% of the accessible long-term care market.

At CareConnect, Matt focuses on positioning the company as the go-to platform for caregivers and home care agencies, with a deep emphasis on AI and machine learning to improve outcomes for caregivers and enhance workforce engagement. Matt’s professional goal is to be a respected, successful, high-integrity executive leader who sets and exceeds goals/expectations while adding shareholder value. He achieves this by enabling others around him to do the same through management, training, and active coaching. His ultimate aim is to build successful companies with double-digit revenue growth and winning teams.

Guy Tommasi, CEO and Partner, Corcoran Consulting Group

Guy Tommasi, Jr., BS, MS, brings over 40 years of hands-on experience across hospital, home health, and home care systems, including 25 years of leadership in the non-medical home care industry.

A nationally recognized strategist, he is known for his forward-thinking approach and commitment to innovation, helping agencies navigate growth, performance, and industry change. A pioneer in applying data and analytics to drive outcomes, Guy led one of the first non-medical home care organizations to adopt a value-based care model aligned with the Quadruple Aim (improving outcomes, elevating client and caregiver satisfaction, and reducing costs). His leadership positioned the agency as a preferred partner for payers and referral sources, and as an employer of choice.

Today, as CEO, Partner of the Corcoran Consulting Group, Guy and his team of experienced professionals advise agencies nationwide on operational excellence, compliance, and strategic growth. A dedicated advocate, he continues to champion policies that support seniors aging safely and comfortably at home.

Sponsorship Opportunities